Mercedes-Benz Opens their Luxury Dealership in Thiruvananthapuram
Going ahead with their rapid expansion plan Mercedes-Benz has inaugurated their latest world class luxury dealership at Thiruvananthapuram in Kerala today. Rajasree Motors becomes the latest Mercedes-Benz dealership in the country. This makes Rajasree Motors the 93rd dealership for the country and 8th for Kerala for brand Mercedes-Benz.
The dealership is strategically located at the newly developed Kovalam bypass road, a prime automotive hub of the city and is at a close proximity to the city center. The dealership was inaugurated by Roland Folger, Managing Director & CEO, Mercedes-Benz India and S Sivakumar, Managing Director, Rajasree Motors.
Rajasree Motors, Thiruvananthapuram is spread across a cumulative area of 9,000 sq. ft. and has been built with an investment of INR 3 crores in just four months. The facility is developed in line with the innovative Mercedes-Benz design elements, which offers an unsurpassable luxury experience to our customers. It boasts of 7 car display area and is staffed by 15 skilled professionals for a hassle free ownership experience.
Speaking on this special occasion, Roland Folger, Managing Director & CEO, Mercedes-Benz India said, “India is one of the key emerging markets globally for Mercedes-Benz, and for us emerging Tier II markets like Thiruvananthapuram, are going to play a significant role in our future growth story. Kerala remains an important market for Mercedes-Benz India as there is a burgeoning demand for luxury cars in this region. We are looking at strategically expanding in Kerala by offering such world-class luxury dealerships, unique luxury elements, the best of products and exceptional after sales service. Our aim is to maintain our strong market position in Kerala and create a new benchmark in overall vehicle ownership experience. In 2018, under our ‘Best Keeps Leading’ motto, Mercedes-Benz will have a focused approach towards qualitative network expansion at strategic locations across the country. This will help us in remaining close to our discerning patrons, as the most preferred luxury auto brand.”
S Sivakumar, Managing Director, Rajasree Motors said, “Kerala is one of the fastest growing luxury car markets in the country, and Thiruvananthapuram has been a major growth contributor. Rajasree Motors Thiruvananthapuram is well equipped with luxury elements and aims to deliver a delightful hassle-free experience, synonymous with Mercedes-Benz. The strategic location of the showroom will not only cater to the city but also to the neighboring towns, helping the brand to expand further. We are delighted to be a part of the expansion drive of Mercedes-Benz in Kerala and we are confident of further cementing our long and successful association with the brand.”
