Indias Numero Uno Premium car Maker Mercedes-Benz has another reason to celebrate, the Pune based German car maker has had its best ever half yearly sales. They have sold 8061 inits from January to June with a growth of 15.2% in the H1 2018 period. The company had sold 7171 units during the same period last year.
Adding to the boost is the SUV portfolio of Mercedes-Benz that grew by 15.9% in the Jan-June 2018 period, underlining the continued craze for SUVs by the Indian consumers while the sedan segment comprising Mercedes-Benz CLA, C-Class, E-Class, S-Class, and Mercedes- Maybach S-Class grew by 15.2% in January-June 2018 period. The luxury SUV segment comprising GLA, GLC, Mercedes-AMG GLC 43 Coupe, GLE, Mercedes-AMG GLE 43 Coupe, GLS, Mercedes-AMG GLS 63 and the Mercedes-AMG G 63 grew strongly and recorded a strong growth of 15.9% in January-June 2018 period. The demand in this segment was majorly driven by GLC followed by GLE and GLS as per the dominating sales figures.
Leading this dream run is the dynamic Roland Folger, Managing Director & CEO, Mercedes-Benz India who on this proud occasion said, “Pursuing our philosophy of ‘The Best Keeps Leading’, Mercedes-Benz continues to retain the top customer billing in the luxury car segment, growing 12.4% in the first six months of 2018. We attribute this growth momentum to our customer centric measures coupled with an unmatched product and customer service offensive. Our sales performance is in line with our expectation despite last year’s extraordinary demand in Q2, owing to the anticipation of GST implementation. With our wide range of New Generation Cars, sedans, SUVs and the performance cars, we are confident to continue the drive, we set for ourselves in the first half. We want to continue our leadership position in the Indian luxury car market, upholding the number 1 position for the last three years. Customers in India want to be a part of a winning brand imagery which is associated with Mercedes-Benz.”
It maybe recalled that BMW Group India had also released their half yearly sales figures a few days back where they had sold 4890 units for their H1running in second in the Premium car segment which has been recently been dominated by Mercedes-Benz.