Mercedes-Benz Celebrates 25 Years in India, unveils 8 customer service initiatives & more

Mercedes-Benz, India’s largest luxury carmaker, is celebrating its landmark 25-year presence in the country with a unique bouquet of customer centric initiatives for its discerning customers.

As a part of 25-year celebration, Mercedes-Benz, today is unveiling eight customer service initiatives, outlined below,which will further elevate our customers’ ownership experience.

Premier Express Prime –Customers can now rest easy that their car will be serviced and ready in just 3 hours, If it isn’t, consider it free. Starting in the month of December 2019, this service will travel to multiple cities like Delhi, Mumbai, Ahmedabad and Hyderabad after a successful launch in the city of Bangalore.

Fast Lane Body and Paint – guarantees customers that their car would be ready after small accidental repairs in no more than 25 working hours. Currently this offer will be valid for a select few cities like Ahmedabad, Mumbai and Pune starting December 2019.

Mercedes-Benz Car Care Kits – Some of the most successful products of Mercedes-Benz branded Car Care Kits will be available at a 25 percent discount for the month of December 2019. These kits have been the choice of many customers inrecent times.

Online Service Estimate and Online Service Appointment Booking — Mercedes-Benz now offers customers an online service cost estimate. Further the customer who makes the first online appointment of the day will be eligible for a 25% discount for the month of December​ 2019.

Mercedes-Benz AMG Oil – Launched just a few months ago, Mercedes-Benz range of high-performance AMG oil products will be available at a 25% discount while servicing their cars for the whole month of December.

Mercedes-Benz Approved Tyres for AMGs – The range of Mercedes-approved tyres for the AMG vehicles will be available at a 25% discount to the customers while servicing their cars, starting on 15th December 2019 till the end of the month.

Certified Assurance now also for cars with irregular service history – through this initiative, even customers with an irregular service history will be able to get warranty

Revamp of Customer Services Webpages – the customer service pages on the website have been revamped to make the online customer journey easier and more convenient.

Martin Schwenk, MD & CEO, Mercedes-Benz India said, “We have our customers to thank for hitting the 25-year milestone in India. We value the support, loyalty and trust they have invested in the Mercedes-Benz brand. We listen to what our customers say and believe that they are the best teachers. These unique aftersales offerings are crafted to meet our customers’ requirements who are pressed for time in their daily lives. These programs will further enhance the experience of owning a Three-Pointed Star and forge a stronger relationship between the Mercedes-Benz brand and our customers. We are confident that our customers will benefit greatly from these initiatives.”

Known in the industry for its most efficient customer service, Mercedes-Benz India is ranked highest in industry benchmark J.D. Power’s customer satisfaction survey for the last two yearsconsecutively.

In addition to the eight new initiatives announced today,Mercedes has several more to come –

Car Care at Doorstep – As part of this initiative, customers will be able to enjoy some Mercedes-Benz car care services from the comfort of their homes. As part of the 25-year celebrations, Mercedes-Benz will offer customers this service starting fromjust Rs. 2,500.

Mercedes-Benz studio – In pipeline is a comprehensive beautification solution for Mercedes-Benz cars. Our customers will be able to customize the car paint, and even avail detailing solutions.

Vehicle Reception System – A project which will take digitization of the service experience to the next level with individualized services and real time tracking of services

ServiceConnect – This will allow customers to stay connected with dealers and service staff through various modes of communication during service.

Some of the customer-centric services, which Mercedes-Benz has already rolled out: